All that Glitters – a comparison between goldplating and gold PVD for jewellery

Author: Helen

Mar. 07, 2024

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Tags: Mechanical Parts & Fabrication Services

A comparison between Goldplating and Gold PVD for jewellery.

How to make Gold

If you are a manufacturer of jewellery, there are several different options available to enable you to achieve a gold look for your products.

If you are producing rings, chains or even watches the two of the most common ways to get that beautiful, iconic lustre that radiates from gold is to use the traditional gold plating method which comes with attendant environmental problems, or you can use the much more modern and environmentally friendly PVD coating process.

PVD does not use cyanide in any of its process, whereas most traditional gold plating does.

Watering can cufflinks in 22carat gold plate by Alex Monroe

Gold plating vs Gold PVD

We are often asked by customers to explain the difference between a gold color PVD coating and the more traditional gold plating methods.

PVD is a vacuum coating process that will produce a beautiful decorative and a very functional finish on the item being coated. PVD utilizes a titanium nitride that provides an extremely durable and a tough wearing coating. PVD coatings possess a far higher resistance to wear than traditional gold plating. It is a fact that the PVD coating will stay on the product longer than traditional gold plating.

Traditional gold plating is the process of laying a microscopically thin layer of real gold onto the base metal used to make the actual product. This base material can be silver, nickel, copper, brass or stainless steel. The use of silver as the base metal, when coated with gold, produces Gilt Silver. Gold plating bonds better with silver and titanium.

Antique Gold-plated watch sold via Sally Turner Antiques

Both plating methods give the finished product the look and feel of a solid gold product. Neither method adds any intrinsic value to the piece. Secondhand gold plated jewellery does not have a melt value. The melt value is the scrap value of the real gold gathered when a product is melted down. Traditional gold plating only deposits trace levels of gold onto the product. An ounce of 9 karat gold will plate tens of thousands of rings.

Silver daisy necklace with goldplated centre by Alex Monroe

Advantages and disadvantages

The main advantage of conventional gold-plating is that it gives the product the exact look of solid gold.
The main disadvantage of traditional gold plating is that it offers extremely low durability and is very easily scratched, it will also start to tarnish within 12 to 18 months.
Some of the main advantages offered by using gold colored PVD coating,

  1. Very high levels of durability.
  2. PVD provides better corrosion resistance against sweat, chlorine etc.
  3. If the PVD jewellery gets dirty, you can stick it in the dishwasher without any issue.
  4. Different shades of the gold color can be produced.
  5. Gold PVD coatings can be up to ten times thicker than conventional gold plating.

Commercial drivers

Choosing between gold PVD coating and gold plating comes down mainly to the manufacturer’s production budget and the end user the product will be aimed at. Lower end including mass produced products will generally be gold-plated, higher-end products will use PVD.

Stainless steel Gold PVD bicycle chain bracelet from Istana

Because of its hygienic qualities and durability PVD is being favoured by the manufacturers of Body Jewellery ie the decorative items worn in body piercings. One seller has exploited the general reaction in its marketing by calling itself Ouch! Body Jewellery. The products range from ear studs, belly bars to nipple rings. As they say .. Ouch!

Pros and Cons of Gold-Plated Jewellery

Introduction

Gold plated jewellery has a thin layer of 24k gold on its surface. Unlike solid, it consists of base metal or alloy such as copper or silver coated with a layer to give them the appearance of reality without the high cost. This type of jewellery has become incredibly popular due to its affordability and the wide variety of designs available. 

While this kind of jewelry may look similar to solid, it requires a different type of caring. Because the gold layer is fragile and can wear off over time, it is essential to avoid exposing this type of jewelry to water, lotions, and other chemicals that can cause it to wear away!

A brief history of gold-plated jewelry 

Plated jewelry has been around for centuries, with evidence dating back to ancient Egypt and Rome. In these cultures, gold plating was often done to make jewelry more affordable and accessible to the general population. It became popular during the Art Deco era of the 1920s and 1930s, characterized by sleek and geometric designs.

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It also became a popular option during World War II when precious metals were scarce and rationed. This jewelry remains popular for those who want the look without the high price tag. Modern advancements in technology have also made it possible to create more durable and long-lasting gold plating.

Modern gold-plated jewelry 

Modern gold-plated jewelry is a popular trend in the fashion world. It is a cost-effective alternative to solid gold jewelry, giving the same elegant and luxurious look at a fraction of the price.

Gold plating involves depositing a thin layer onto a base metal, such as brass or copper. This creates a solid and durable layer of gold on the jewelry, lasting years. However, the thickness of the gold layer can vary, and the higher the gold content, the more expensive the jewelry.

Gold-plated jewelry comes in various styles and designs, from delicate and simple pieces to elaborate and intricate ones. It is a versatile accessory that adds a touch of glamour to any outfit, making it a must-have in any jewelry collection.

Pros of gold-plated jewelry

It has become increasingly popular due to its benefits. One of the main advantages is its affordability. Jewelery that is plated means that it is a cost-effective alternative to solid gold jewelry. This makes it a more economical option for people who love to wear it but want to avoid the high cost. Also, plated jewelry is right, more durable, and long-lasting compared to other plated jewelry. 

The thickness of gold electroplating gives it a strong coating, making it resistant to oxidation, tarnishing, and discolouration. This makes it easy to care for and maintain, implying that it can last for years with proper care. Hence, it is an excellent choice for those who want alternatives without breaking the bank.

Cons of gold-plated jewelry 

While Jewellery with Gold Plating can look just as stunning as solid gold jewelry, one of its main cons is that it can be more prone to wear and tear. This is because the thin layer covering the base metal can easily scratch or chip off with frequent wear, exposing the less appealing metal beneath. 

Additionally, suppose you have sensitive skin or allergies. In that case, it may not be the best option for you, as the metal beneath the gold plating can cause skin irritation or allergic reactions. Another downside is that the gold plating can fade or tarnish over time and may lose its shine and beauty because it is less water-resistant. Sometimes, the plated item is higher in price or comes to the equivalent of when maintenance costs add up.  

Finally, while the plated item is often more affordable than solid gold jewelry, it still depends on the quality and thickness of the gold plating so that it may tarnish over time. Thus, you may need to invest more money to ensure its longevity.

How to care for gold plated jewelry 

Looking to buy plated pieces of jewelry is a great way to add some glitz and glam to your wardrobe without breaking the bank. However, taking care of it requires some attention and effort. One of the most important things to remember when caring for plated jewelry is to avoid chemicals that could damage the surface.

This means avoiding chemicals like chlorine, bleach, and other harsh cleaning agents when cleaning your jewelry. Additionally, store it in a separate pouch or jewelry box so that it doesn't get scratched or damaged by other pieces.

When cleaning your jewellery, use a soft cloth or a mild soap and water solution. Don't scrub or rub too hard. These simple steps to care for your jewelry will ensure that it stays beautiful and shiny for a long. Please do not submerge it in water for extended periods to avoid corrosion. 

How long does gold plate jewelry last?

Its longevity depends on the thickness of the layer, which can vary, but it is typically less than 1 micron. The lifespan of your jewelry piece depends on several factors, including the thickness of the gold layer, the metal base, and how often you wear it. On average, it can last anywhere from six months to two years before the gold plating begins to wear off. 

Conclusion

Jewelry with gold plating offers several advantages and disadvantages. Solid is softer and more malleable. This is why jewelry with gold plating is an affordable way to enjoy the lustre and shine of genuine gold jewelry without paying a high price. It is also a durable option that is easy to care for, as it can be easily polished and cleaned.

 One potential downside, however, is that the thin coating of gold can wear off over time. Thus, revealing a less-attractive base metal underneath. The plating may also be unsuitable for those with susceptible skin. The reason being the underlying metal can cause irritation or an allergic reaction. Ultimately, whether or not jewelry with gold plating is the right choice depends on individual preferences and priorities.

Frequently Asked Questions and Answers 

Is it worth buying gold-plated jewelry?

If you are looking for something that will sparkle for a special occasion or a piece of everyday jewelry that will make you feel beautiful, jewelry with gold plating is a great option. Ultimately, whether or not it's worth buying depends on your style and budget. First, consider how often you plan to wear it.

What is the best quality plated jewelry?

The best quality plated jewelry features a thick layer of 24-karat  over a base metal. The base should be either sterling silver or brass. This thickness ensures that the gold plating doesn't wear off quickly and lasts long. The finish of the gold plating should also be smooth and without any bubbles, scratches, or uneven spots. 

Can You Wear Gold Plated Jewelry every day?

The answer is not a straight yes or no! It depends on the quality of the plating and the activities one engages in daily. If the gold plating is good quality and you maintain the jewelry properly, it can be worn daily with proper care. It's essential to avoid activities that can damage the jewelry, such as exposure to water, harsh chemicals, and excessive heat. 

Gold Plated Jewellery is a fantastic choice, it's durable, long lasting and affordable while maintaining a quality and luxury look. If you want to upgrade your jewellery collection then check out our full range of 18k Gold Plated Jewellery HERE

 

All that Glitters – a comparison between goldplating and gold PVD for jewellery

Pros and Cons of Gold-Plated Jewellery

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